Once you’ve got your draft written, read through and make sure that what you’re saying in your paper matches up with what your thesis statement says you’re going to be saying.
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If your thesis statement expresses more than one idea, then you might confuse your readers about the subject of your paper.
For example: This is a weak thesis statement because the reader can’t decide whether the paper is about marketing on the Internet or Web pages.
In your thesis statement, you want to make a claim that you will continue to develop throughout the paper.
It should represent your own ideas–perhaps in response to something someone else has said–but ultimately, it is your argument.
In the rest of your paper, something in each paragraph should directly relate back to the paper.
If you get lost in the writing process, you’ll want to be able to come back to your thesis and say, “this is what I’m arguing.” And remember, thesis statements can evolve with the paper.
Almost all of us—even if we don’t do it consciously—look early in an essay for a one- or two-sentence condensation of the argument or analysis that is to follow.
We refer to that condensation as a thesis statement.