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Here are some examples of cliches:• Absence makes the heart grow fonder.• Alls well that ends well.• As light as a feather.• Time will tell. When people are writing an argument, they think very carefully about the words that they select and the impact these words will have on their audience. Words that provoke an emotional reaction from the audience.e.g.“But no, people from the bush were saying it is cruel to kill foxes with a poison that causes a slow, death.”Exaggeration.
“A new research report by Victorian doctors illustrates why: because when kids are worried their parents will be told their private medical details, they simply don’t go to the doctor.”Inclusive language. Read the newspaper on a daily basis, particularly the editorials and opinion pages.
Inclusive language – using the words ‘we’ or ‘us’ – is often used to get a reader onside.e.g. This will not only help you keep abreast of current events, it will also help you develop the language skills necessary to do persuasive writing yourself. Identify five examples of persuasive language or persuasive techniques and explain how it is supposed to make the reader feel.
The verbs employed, such as “waddling” and “dabbling”, coupled with use of the past tense, reinforce the helplessness of the creatures in a bid to engender sympathy.
As Lustig writes of the ducks’ deaths, words such as “broke” and “shattered” reinforce the brutality of the events, whilst the continuing “I” of the “duck” continues to beseech the reader for empathy.
Writers often exaggerate or overstate something to help persuade readers of their point of view.e.g.
“Our experts will tell you a million reasons why it can’t or shouldn’t be done here.
The article concludes by questioning the audience, “Did I do something wrong?
”, underlining once more the defencelessness of the ducks and Lustig’s belief that they should not be targeted.
If there is one thing I can guarantee, it’s that there will never be a person who lies on their deathbed, shaking with rage, sobbing, ‘Dear God, I wish I’d spent more time watching Master Chef.'”Everyday language.
Writers will often use everyday language, sometimes called colloquial language, to make themselves seem down-to-earth.e.g.