Paid Search Case Studies

Paid Search Case Studies-8
What’s the use of health insurance if you can’t find a doctor?Blast increased visibility of Sutter Health doctor profile pages over 200% by utilizing techniques in organic and local search, which also led to a healthy dose of traffic to the primary Sutter Health site.

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In order to build on the success of Snickers’ “You’re Not You When You’re Hungry” campaign, the popular chocolate brand created an original search campaign based around misspelled words.

The campaign capitalized on an existing digital behavior, misspelling words, and played on this to imply that users were so hungry they can’t even spell properly.

Smartwool turned to Blast Analytics and Marketing team of expert Search Engine Optimization (SEO) consultants for fresh ideas.

Vionic partnered with Blast to increase their visibility for specific keywords and generate more awareness for their brand while increasing sales.

Paid Case Study: Google Shopping for Ecommerce Apparel Brand Within one of the largest growing sectors for e Commerce, our client owned aggressive pricing, the Google Trusted Store accreditation, a growing product offering, and exemplary service, but weren’t experiencing much growth from their Shopping Advertising campaign with Google. Paid Case Study: Google Shopping for Sporting Goods When a regional sporting goods reseller looked to take their business national, ecommerce was the most logical way to increase their footprint and expand their customer base.

Trying to save on the expense of an outside partner, the reseller launched...We wanted to share just a few of our success stories.Some are award-winning, some are just good marketing, all are a testament to our dedication to our client’s big ambitions. Most surveyed marketers report spending a quarter of their budget on paid search and 58% expected to increase their budgets on paid search, SEO and Google Adwords.The case studies within this publication span six core areas of paid search marketing.With a goal of increasing the total number of users to the site, our clients was spending six figures...Paid Case Study: Improve Quality Score and Lead Volume Our client whose is in the competitive Vintage Collectibles business was fairly new to Search Engine Marketing and as with any collectible retailer, has significant inventory turnover.Gordon Food Service already had a PPC advertising campaign underway, but knew it could use a boost.We restructured their account to provide customization for different markets and implemented a program that doubled their leads.Paid Case Study: Amazon Advertising – Office Supplies When our client came to WTM, they already had a wealth of Amazon knowledge and skills, as well as several established brands with thousands of positive reviews.This client was already successful and knew their way around the marketplace, but...

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