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Labour’s policy of social reform proved highly popular, the Beveridge report was published in 1942, proposed the creation of the Welfare State.The report suggested nationalised health care and a new housing policy amongst other things and the public response was very positive.
Labour’s victory in 1945 came as a shock to the political world, Winston Churchill almost suddenly lost is popularity.
Labour also took full advantage of the BBC which had a left-wing approach in many of its news reports and talks.
From 1945 to 1951, Clement Attlee was prime minister of the Labour Government.
He aimed to improve the Social and Economic Conditions.
The unemployment benefit was 26/- for a single adult and 42/- for a couple – modest amounts at the time.
How successful were the Labour Government reforms of 1945-51 in improving social and economic conditions?Also, by proposing a welfare state, Labour was able to more votes from within the working class and the economic crisis also played into their hands.Prior to the elections, Winston Churchill’s approval ratings in the opinion polls stood at 83%, Churchill was considered as a hero for is involvement in winning the War and this is what the Conservatives based their campaign on, however he was seen as a war time leader and was not considered to be a man to lead Britain in a time when peace and party politics were now more important.The economic crisis really hit the Conservatives, the public felt that the Conservative politicians had mismanaged the economy and they could not be trusted with such an important issue again.All of the issues outlined had a part to play in why Labour won the election in 1945, however the Beveridge Report and the proposal of the Welfare State possibly played the most major role in winning Labour the election.It seemed that during the worst, least hopeful times of the war, the British public The cost of a large army, navy and bases across the world; the cost of acquiring nuclear weapons and wartime debts bore down on the country’s finances.Still, the Labour Party went forward, armed with generous loans and debt relief from North America, and introduced a series of social reforms designed to address the major ailments of Britain – how successful were they in this undertaking?Labour had to recover from being identified with the failures of the 1930s.The Beveridge Report of 1942, written by William Housing was quite successful in a way (Squalor was another giant); many houses were built.At the time the BBC was the only TV Channel and therefore everyone watched it, and although this source represents one point of view it can be argued that Labour made the best use of the left-wing support from the BBC to target everyone who watched TV.With the Conservatives unable to get their right-wing views onto the television, it possibly proved easier for Labour to gain the attention of the people and their vote as they had no competition on the television.