The plan includes the operational, financial and marketing aspects of the venture.
The business plan is a fundamental tool and is necessary for a startup that needs a sense of direction.
If, however, the expansion plan is for the business’s own internal consumption, it will be categorized as an internal business plan and won’t contain details about the organizations or the management team.
Internal expansion and growth plans are used to strategize on the steps the business needs to take to expand and grow.
There's no need for descriptions of the management teams or the organization.
You also won’t find detailed explanations of all financial projections in these business plans.One of the reasons a business plan is so important is that it is one of the main requirements of venture capital firms and banks interested in investing funds in businesses.The business plan usually starts with an executive summary, followed by a description of the business in detail, including its products and services, and a section on how the business is going to achieve its goals from operational, financial and marketing standpoints.When you need to attract new funding or some kind of debt finance, you would prepare an expansion plan.Both plans should include a detailed description of the organization as well as extensive background data on each member of the management team.These plans typically include information on the financial analysis of the business, the milestones for implementation, the management team, the strategy of the business, various forecasts, the marketplace and the product or service offering of the organization.Notable among the plan's forecasts are predictions for the sales, profit, loss, cash flow and balance sheet of the company.It looks at the responsibilities and dates from the perspective of what is a top priority and what is high level.It typically arranges data in the form of bullet points on slides in a presentation.They are also known as annual plans and include detailed information on deadlines, implementation milestones, specific dates, and the responsibilities of teams and their managers.The operational business plan doesn’t go into much detail about who needs to do what and when.